Want to rank higher in the search results, but are still fighting an endless battle against Google and the millions of other competing sites on the internet? If this is how you feel, then right now might be the best time for you to consider your options with a quality SERP checker tool.
The great thing about SERP tools, is that once they are set up correctly, they will continue to do all of the heavy research and reporting for you.
Best of all, many of the top solutions out there have some amazing tracking tools and features that can tell you what areas of your site need help, while also giving your important keyword analysis on your own site and more.
Today, we are going to take a look at what a quality website checker like Sitechecker should include. Such features, tools and reporting should help in keyword research, analyzing data, providing site owners with reports and more… all with the end goal of helping users improve their sites and Google search rankings.
1 – Monitor Your Keywords and Movements
One of the most important things to look at when trying to rank higher in Google, is what keywords you are currently ranking for and where. It’s not enough to simply know what you already have in place, you also need to keep an eye on those movements as well.
Keyword reports and movements are extremely useful, as they can tell you what keywords might just be a few spots away from the first or second page of Google. By focusing on these keywords that are super close to the main page, you can quickly increase the amount of traffic flowing to your site.
This can all be done through the Rank Checker tool, and you can see a quick preview of it below.
And in addition to running various reports through the site, Sitechecker also offers their Assistant tool, which automatically generates a list of SEO tasks from all the tools inside Sitechecker. This allows site owners and SEO consultants the ability to easily log into their account and see what improvements and changes need to be in place to rank their way to the top of Google.
2 – Analyze Your Competitors
In addition to tracking the keywords and rankings for your own site, it’s also important to keep an eye on the competition as well.
When looking at your competitors and seeing what keywords they are ranking for, this can help with the content creation and link building process.
The more you know about your competitors, the easier it will be for your site to pass them in the search results.
3 – Review Sites Before Guest Posting
If you are going anything with guest posting and contributing content to other sites, SEO is something you should be considering at all times.
A great example of this would be if you were writing for a marketing sites and wanted to publish a unique case study or marketing guide of your own. With this in mind, you should be looking at any other keywords that the site is already ranking for, how well the site ranks overall, and what the associated DA/DR ratings of the site are.
The more you know about a site and how well it ranks content, the more likely you are to have continued success with guest blogging.
4 – Improve Your On-Site SEO
Content creation and link building are two of the most important factors when considering where and how often a site ranks in Google.
However, if your site isn’t fully optimized or running at the fastest speeds possible, no matter how great your content is… your site just won’t rank above the competition with much better site optimization in place.
The great news here is, Sitechecker has all of the necessary tools and features in place to run a full on-site SEO report on your site, while also letting you know what changes to make and confirming that each one has been fixed, improved or updated.
This is one area where site owners tend to lack focus, which means it’s an excellent opportunity for you to take advantage of.
5 – Set Up Daily SERP Alerts
Imagine having to search Google every day to see if your rankings have jumped to different positions? This is what it was like many years ago, but now the process is a whole lot easier — and this is especially true when using a SERP checker tool.
In addition to logging into to Sitechecker and reviewing all of the latest reports, you can also have automated reports mailed to you on a daily, weekly or monthly basis as well.
With such reporting options in place, this allows for content creators, SEO agencies and marketers to always be a step ahead of the competition and making sure their rankings are always in place.
6 – Discover New Keywords to Rank For
So far we’ve mentioned the importance of knowing what search terms your site is ranking for, and the placements of your competitors as well. But, what about all of the keywords that you aren’t yet targeting or aren’t aware of?
For times like these, a SERP checker tool is a great resource, as you can do plenty of keyword research, while also discovering new keywords and search phrases that you haven’t been going after yet.
When running these types of reports, it shouldn’t be hard for you to generate a list of long-tail keywords and non-competitive terms that you can start creating original content for, and ranking at a much easier pace.
7 – Full Website SEO Audit and Reports
Last but not least, every site owner and content creator needs to realize that Google ranks websites where they do, simply because of the vast algorithm that they have in place. There really isn’t as much ‘manual’ work as you might think.
This is why it’s so important to make sure you are using a reliable SERP tool to not only monitor your keywords and rankings, but also all areas of your site as well.
Sitechecker also provides their users with full website SEO audits, which analyze many different areas of your site — including content structure, incoming and outgoing links, status codes and errors, indexing issues and much more.
How to Improve Your Search Rankings with a High Quality SERP Checker Tool
At the end of the day, we all want our websites and blogs to rank higher in the search results. Unfortunately, this is now harder to accomplish, as there are more sites and competitors online than ever before — and still only a limited amount of free search listings on the main page of Google.
In order to make the most of your content creation and link building efforts, it’s important to use a high-quality SERP checker tool like the one we’ve outlined above.
Be sure to run through each of the expert recommendations and tracking methods above to continually improve your SEO and Google rankings day after day.