Vanessa says, “At first I thought it to be impossible. My business is based on human capital, their shared experiences and interactions. Eventually, my creative juices started to flow in abundance. For some events, we sent individual custom cakes and champagne to guests to share with us on Zoom. For a Purim Bat Mitzvah, we send customized Megilahs for guests to follow along, with beautiful noise makers. Entertainment and break out rooms also got guests involved on an intimate level.”
As a natural producer, Vanessa always seemed to land in event production no matter what business she was in, whether in high tech, hotel operations or banking – she naturally gravitated to creating magical moments. She loves to manage a team leading by example, has an incredible knack for quick decisions and putting out fires. With her deep experience, she really knows what to anticipate.
With Vanessa there isn’t just a plan B, her experience has her prepared for all the letters of the alphabet! After she flew solo, planning her brother’s blowout 10 day, 300-person wedding celebration in a foreign country, she knew this was her calling. The celebration kicked off at the Rolling Stones concert and finished off in the Holy city of Jerusalem. They traveled throughout the country, with a magical desert oasis wedding, and a post wedding celebration in Petra, Jordan; one of the seven wonders of the world.
In regard to client response, she says, “I was freelancing in the event world while continuing my career in the hospitality industry. I quickly knew event planning was for me when client feedback made it clear that ‘Vanessa was the secret sauce’ through not just attention to design and production detail, but the emotional and spiritual guidance and support. Her invested involvement is a total game changer.” I love the work I do – the choreography of the night and designing magical moments – I am blessed to be one of the lucky ones who does what I love. – as they say, do what you love, and you will never work a day in your life!”
With high profile clients coming from all over the world, Vanessa has done events and worked with clients from Miami, NYC, Los Angeles, France, Spain, Morocco, UK, Germany and Canada. For more information, please visit the links below.
Her role as a producer runs deeper than just in event production. Her 18 years in the hospitality industry taught her exceptional service and decisive leadership. Her leadership style and production skills quickly led her into ‘first hire’ positions at new ventures and start-ups where she has experience in the growth stages of businesses and participated in successful venture exits as well. It is not unlikely to find her settling into a new city or even country to oversee the pre-opening procedures, design build outs, assembling teams and staying on past the opening to oversee operations.
The post How Event Planning has Pivoted in 2021 Due to the Pandemic appeared first on Influencive.